The New Passat Car Configurator



We’ve created a unique interactive experience for multi-touch screens with custom software and also re-imagined Volkswagen Arena Lounge with meticulously designed parametric furniture, in collaboration with Salon Architects.

We’ve developped a high-end car configurator for The New Passat.You can explore learn, and customize every single detail – interior and exterior with an immersive experience on 75 inch multi-touch screens.

Guests can leave their information if they want to be informed about their custom made Passat.

After finalizing customization, guests can test drive with their customized Passats via air control by using Microsoft Kinect.

Client: Antilop